Marketing Assistant (Full Time)
Posted: February 2025
We are seeking a highly motivated and organized Marketing Assistant to support our marketing team in the development, execution, and distribution of creative content across various platforms. This role involves a combination of content creation, data management, social media support, and assisting with digital and print marketing materials. The ideal candidate will be detail-oriented, creative, and able to work collaboratively in a fast-paced environment.
Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field (or equivalent experience).
- Strong organizational skills with the ability to manage multiple projects and deadlines.
- Experience with website content management systems (CMS) and basic HTML.
- Proficiency in social media platforms and content creation tools.
- Familiarity with email marketing platforms and automation tools.
- Excellent written and verbal communication skills.
- Strong creative skills, with experience in graphic design, video editing, and content creation.
- Ability to work collaboratively in a team environment.

Additional skills (preferred)
- Knowledge of Ayurveda is a plus
- Experience with Mailchimp and WordPress preferred
- Experience with Canva or other creative platforms
- Familiarity with webinar platforms like Zoom or similar
- Basic knowledge of SEO and digital marketing best practices




Working Conditions
- This position can be done remotely
- Full-time position with standard office hours
- Occasional evening or weekend work may be required for special events or campaigns




Key Responsibilities
- General Marketing Content Development:
- Assist in the creation and distribution of marketing materials across multiple platforms, ensuring timely delivery to the appropriate recipients and venues.
- Organize and maintain marketing calendars, ensuring consistent tracking of content and campaigns.
- Manage and organize marketing assets, maintaining clear archives for future use.
- Gather and maintain data from multiple sources to support marketing initiatives.
- Website Content Management:
- Regularly update website content to reflect changes in services, products, and company information.
- Develop new web content for new offerings and campaigns, including event listings, landing pages, blog posts, and alumni database listings.
- Assist in the research, strategic development, and execution of website redesigns and upgrades.
- E-Marketing Support:
- Help maintain and organize email lists and tags to ensure accuracy and segmentation.
- Develop and support the creation of email and automation campaigns, ensuring content aligns with marketing goals.
- Schedule and manage email content distribution.
- Social Media Assistance:
- Collaborate with the Social Media Coordinator to develop engaging social media content, including copy, images, graphics, carousels, and reels.
- Consolidate and share content for scheduling and distribution on various platforms.
- Support social media engagement by assisting with direct messaging, responding to comments, and managing communication within the Student & Alumni Group.
- Digital and Print Media Support:
- Assist in updating and creating marketing materials, including presentation decks, brochures, flyers, and other internal and external marketing collateral.
- Coordinate print jobs for marketing materials and ensure timely delivery.
- Webinar Coordination:
- Schedule Zoom webinars and assist with the coordination of virtual events.
- Update the website and other platforms with webinar registration details and related content.
- Creative Support:
- Create engaging ads and videos for various marketing channels.
- Distribute creative materials across internal and external marketing platforms, including KAA channels.
How to Apply
Please email your cover letter and resume to admin@keralaayurveda.us.